A warm welcome to our newest edition of The Cube by MEDIACUBED, looping you in to industry latest news from inside and outside of the world of digital media and marketing, with curated content picked by us for you.
This week in The Cube
- International Women’s Day
- Art Week, Dubai
- TikTok’s Extended Feature
- Work We Love
- Upcoming Events
Happy Belated International Women’s Day

International Women’s Day is celebrated on the 8th March annually, commemorating the social, political and economic achievements of women. Women use this day to come together to celebrate each other and rally for equal treatment and representation. This year the theme consisted of pushing towards gender equality and gender inclusivity, with the hashtag #BreakTheBias trending across social media. Check out #BreakTheBias on your socials to see what others posted!
Art Week, Dubai

Art Dubai is an event that seeks to further reinforce Dubai’s emergence as an international hub for art and culture and a major contributor to conversations about contemporary art. This weekend 11-13 March you can expect plenty of art in all shapes and forms. There will be over 100 exhibitors from 44 countries, including more than 30 first-time exhibitors and additionally, there will be newly commissioned site-specific works by internationally renowned artists, group exhibitions, interactive exhibits and much more.
There are plenty more art exhibitions taking place this March. Make sure you don’t miss out!
TIK TOK INTRODUCES 10 MIN LONG VIDEOS

Viral App TikTok have just introduced a new feature, allowing videos to be 10 minutes long after having a duration limit of 3 minutes, causing a stir amongst users. Youtube may just have themselves a new rival competitor.
Are you here for TikTok’s new roll out?
Work We Love
#DUBAICAN INITIATIVE
Dubai Can is an initiative set up by the Crown Prince of Dubai with the aim to reduce single-use plastic water bottles and work towards are sustainable future. They’ve now installed water fountains in and around Dubai which will help to achieve their purpose as well as work alongside their strategised social media campaigns. Dubai Can are pushing those on the Internet to use the hashtags #refillforlife and #dubaican with pictures of the fountains to enforce the movement.
Looking for your own campaign strategies? Get in touch.
Upcoming Events
Ripe Market : Shopping Festival – 12-31 March

Discounts, deals and prizes can be had at the Ripe Market’s inaugural shopping festival, which is opening this weekend on Saturday March 12 and Sunday March 13. The popular community market – that’s filled with locally made products, fruit and veg, food trucks, and kids’ activities – is launching a shopping festival at its Umm Suqeim location from now until the end of March. (via TimeOut)
EXPO 2020 Air Show by Saudi Arabia – 16 March
Look skyward to enjoy the Saudi Hawks – the Royal Saudi Air Force’s spectacular aerobatic display team, soaring in formation across the sky. All the aircraft are equipped with white, red, blue and green smoke generators – always a thrilling sight! (via Expo2020)
AND LASTLY…
“Love what you do and do what you love. Don’t listen to anyone else who tells you not to do it. You do what you want, what you love. Imagination should be the centre of your life.” — Ray Bradbury.
We’d like to dedicate our quote of the week this week to our colleague Vishnu who is leaving us to start a new adventure, and welcome a tiny, new arrival. You are a joy to work with and a creative genius, and we wish you nothing but the best of luck! We love you Vishnu!!
And that’s all for this week!
Thanks for reading this weeks edition and don’t forget to follow us on Instagram and send us any questions or feedback via email.