Winterfest
Do you want to build a snowman? Or meet Santa in his grotto? There’s free entry to Winterfest (hosted by McGettigan’s) in Dubai this final week before it’s closed for good on Christmas eve! Get the kids and regress just a little!
Christmassy Vibes in Dubai
Although the World Cup is over, Christmas is right around the corner, so we have compiled the top 3 things to do over the Festive break while we take some time to mull over the last year.
Dubai Panto
Christmas wouldn’t be Christmas without taking the family to see the Pantomime. Oh no it isn’t! (stop that). Check out the Dubai Pantomime scene on the Palm this December for some slapstick family fun.
Shop till you drop
For the last-minute Christmas shoppers out there, Jumeirah Madinat has the best Christmas shopping experiences to lighten the load.
Museum of the Future NFT Exhibition
We are proud to have been a production partner for the Morrow Collective’s Rhizomatic NFT Art Exhibition at the Museum of the Future, sponsored by the UAE Embassy in Washington. .
Upcoming Events
Sacred Words, Timeless Calligraphy, a new exhibition at the Sharjah Museum of Islamic Civilisation, is an opportunity to appreciate the practical and aesthetic evolution of the Arabic script. The rich and beautiful works reflect the regions cultural history, check out the link, or go along until March and see for yourself.
Work We Love
Save Paper, Save The Planet – WWF
“WWF’s global mission is to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature.” (WWF, 2018)
The audience of this campaign is everyone that uses the paper towel. However, the mission of WWF isn’t just to target the people using the paper towel dispenser, there is a much bigger picture.
The message is visually stimulating and has a clear message that by using more paper, our luscious green planet is turning dark and lifeless.
Want help with a visually stimulating guerrilla marketing campaign? Contact us.
Earn Your Bus Ride Through Exercise
This is a great example of the Romanian Government initiating initiatives to promote healthy choices. They have executed this by placing cameras by their bus stops which monitor the squats for a free bus ride. Let’s face it, it’s cheaper in the long run to have healthier citizens, and it’s doing a bit of good along the way.
These experiential activations create a buzz, and make positive change. This is always good for the brand in the long run, and we want to promote those kinds of innovative campaigns and encourage our customers to embrace this kind of thinking.
Have something like this in mind? Get in touch.
Cutting Edge Editing
The BBC has used masterful editing as a creative storytelling technique, using its wealth of great footage over the last century to mark 100 years of the BBC. If you would like us to help you with specialised editing for your campaign, drop us a line: contactus@xpogr.com
And that’s all for the time being!
Thanks for reading this fortnightly edition and don’t forget to follow us on Instagram and send us any questions or feedback via email.